Audience

Dimsum.co.uk attracts:

• Second generation English speaking Chinese and East Asian professionals (ABC1).
• Overseas Chinese students and professionals, who live or work in the UK.
• The British community and businesses interested in the Chinese community.
• British businesses with an interest in China.
• International English-speaking Chinese diaspora, including people from USA, Australia, New Zealand, Singapore, Malaysia, China and Hong Kong.
• International business, community and arts organisations.

Gender

• Male 46%
• Female 54%

Age

• 14-17 2%
• 18-21 10%
• 22-25 9%
• 26-29 15%
• 30-34 26%
• 35-39 19%
• 40-49 10%
• 50+ 9%

• University-educated or attending university.
• Reads and speaks English
• Professional occupation and above average earners

Banner advertising

1) Premier Banner on top of page 728 x 90 px

Position of banner: prominently placed below main homepage logo.

2) Side banner (Skyscraper) 120 x 600px

Position of banner: prominently placed on right side of page

Clients: BBC, TFL, The Science Museum, Electoral Commission, KPMG.

3) Button 130x130px

Position of button: on the right hand navigation
N.B. sizes of the button can vary which will impact prices.

Multiple purchase reduction available

Email marketing

• Include as primary advertiser (above main email) in newsletter to entire database
• Includes as secondary advertiser (below main email) in newsletter to entire database
• Logo at the bottom of the email

Advertorial

The opportunity to promote your company’s objectives in relation to the Chinese community.

• Features on homepage and in one of our sections eg food, culture, community
• On site permanently

Sponsorship of section

• Sponsorship of section eg food, culture, community
• Includes our new work / business section scheduled for 2008
• Can contain company logo / banner on all pages
• Can contain advertorial
• Sponsorship can be reflected in email newsletters and other marketing

Sponsorship of forum

• Banner
• Branding
• Specific section created for your organization

Event consultancy and management

Dimsum.co.uk co-hosts holds exclusive events for professional organizations

• At exclusive venues around London, e.g. Shanghai Blues, Ping Pong, Dim T, Pearl Liang, Asia House
• Can contain specific interest: dinner and performance, chef demonstration, theatre performance
• Can cater for your exclusive audience
• Clients & partners: CMC Markets, Viadeo.com

Event sponsorship

Dimsum.co.uk co-hosts bimonthly British Chinese business community networking events.

At exclusive venues around London, e.g. Shanghai Blues, Ping Pong, Dim T, Pearl Liang, Asia House.

Members include a diverse group of British Chinese people:

• Professionals such as lawyers, accountants, journalists
• Leading members of the community
• Business professionals
• The arts world: artists, actors, management
• Wider community with an interest in British Chinese community, business
• High profile guests

You can sponsor them:

• Promotion to our exclusive network of around 200 attendees and to our mailing list of 2000+
• Profiled on our mailing list & web pages
• A speech from sponsor
• Leave behind information leaflets and pack to our guests
• Clients & partners: Pearl Liang, Viadeo.com, CMC Markets

For more information please contact This email address is being protected from spam bots, you need Javascript enabled to view it .